TradeDoubler acquire The Search Works for 56 million

A fantastic purchase on behalf of TradeDoubler and one that will strengthen their search technology and product offering way beyond anything rival affiliate networks are currently offering. Congratulations TD. TradeDoubler has acquired all shares in The IMW Group, which includes The Search Works and those companies trading as The Technology Works The newly combined entity will confirm...

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How would you monitise this site?

July 25, 2007  |  Affiliate Marketing  |  3 Comments

Thought I’d throw this one open for ideas as I’m caught in a little dilemma and undecided on what route to go. I have a domain (no website) that gets between 10,000 - 30,000 uniques per month, all natural traffic arriving from existing links on other people’s websites (so no type in traffic). It was actually a website I ran many...

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Save your CTR, start using Google Adwords preview tool

July 19, 2007  |  Search Engines  |  3 Comments

A couple of days ago Google announced a number of improvements to their Adwords Preview Tool, the main addition being the ability to preview ads in regional locations in addition to country specific searches. This is something that many of us have been doing for a while with a simple URL hack but nice to see that Google has...

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Hamleys Sale – Save 50% and Free Delivery on orders over £75

Some of you may be aware that amongst the affiliate programs I manage is arguably one of the worlds most famous toy stores Hamleys.com Today Hamleys have announced their big summer sale are have been busy slashing prices left right and center. Customers can save up to 50% on a wide range of toys and also benefit from free delivery on...

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Google punish Squidoo for spam

July 13, 2007  |  Affiliate Marketing  |  No Comments

Affiliates, SEOers and general SEM’s were quick to see the opportunities in Squidoo almost as soon as it launched back in 2005. The actual launch was a funny one and along with the much hyped 'Everyone's an expert' ebook is worth a post on it's own. Anyway, for those who are still unaware, Squidoo allows it’s users to create their...

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Yahoo’s quality score a.k.a The Quality Index

July 11, 2007  |  Search Engines  |  No Comments

Back on the 14th of June I was lucky enough to be included in an early batch of users who had their Overture account converted to the new Panama platform. The benefits of the new Panama system have been well documented around the web so I won’t dwell on this area, needless to say that the similarities between Panama...

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Excuse the mess

July 3, 2007  |  Wordpress  |  No Comments

Going to be changing a few things round here in terms of blog functionality, look and feel etc before getting back on top of things. What you see now isn't final so you may experience some weirdness. Excuse the mess. :)

It’s been a long time…

May 15, 2007  |  General  |  9 Comments

Wow, is it really May already? And has it really been this long since my last blog post? I’m both stunned and ashamed. I knew it had been getting extremely busy lately and that it was a case of get your head down and get on with things but I never imagined that it would be months! I’ll keep the summary...

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A New Year A New TradeDoubler

January 30, 2007  |  Affiliate Marketing, Affiliate Networks  |  2 Comments

Hot on the heals of the buy.at rebrand which took place last week, TradeDoubler this morning revealed their new look for 2007, a design created by creative agency RedSnapper.net. As with any high profile company a change like this is often means much more than a “fresh lick of paint”. First impression suggests that the objectives behind the new look TradeDoubler...

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Affmeter – Easily Monitor Commissions Realtime

January 25, 2007  |  Affiliate Marketing, Tools  |  2 Comments

If you’re an affiliate stats junkie like me and can’t help but check your daily clicks and commission levels across multiple networks on the hour every hour then, like me you’ve also probably searched the internet high and low for an automated solution that does the hard work for you. There are a few potential solutions out there which...

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