Buy.at confirms appointment of Tyson Pearcey as new Business Development Director.

Following recent growth, buy.at, the largest independent affiliate network in the UK today announced the appointment of Tyson Pearcey as Business Development Director. The newly created role reflects buy.at’s dedication to continue enhancing business development and strengthening relationships with both merchants and affiliates to drive the network’s growth.

Pearcey brings to buy.at over five years experience in the affiliate marketing industry, having previously worked for online marketing companies OMG and Affiliate Marketing. His former roles have tasked him with business development, merchant and affiliate liaison, and delivering major account wins.

Kevin Cornils, Chief Executive of buy.at said of Pearcey’s appointment:

“we are delighted to be welcoming Tyson to the team. He has worked in the industry since its conception and brings with him vast knowledge of affiliate marketing. Tyson is a major appointment for buy.at and we are very much excited about the impact he will make on the company”.

The role of Business Development Director at buy.at will see Pearcey responsible for merchant recruitment and affiliate development. Commenting on his role, Pearcey said:

“buy.at has been hugely successful over the past five years, driving a significant proportion of online sales for its clients. They have continued to win major brand accounts and bring to market leading technological and commercial innovations. buy.at is the most dynamic affiliate network in the UK to date, and I am thrilled to be joining the team and contributing to its development”.

Over the past year, buy.at has gone from strength to strength with substantial financial backing from Esprit Capital Partners (formerly Cazenove Private Equity), the appointment of Bruce McLaren as Chairman, Kevin Cornils as Chief Executive and an impressive revenue growth rate of approximately 150% in the last year.