AOL Acquire Buy.at Affiliate Network

February 5, 2008  |  Affiliate Marketing, Affiliate Networks

This just in…

Buy.at have today been acquired buy AOL in a deal that positions them now as a wholly-owned business unit of Advertising.com, part of AOL’s Platform-A organization.. Why is this not surprising? Well let’s take a look…

So given the above, all that was missing really was a solid investor like AOL, who let’s not forget have already expressed an interest in buying TradeDoubler (subsequently rejected by the TD shareholders).

Congratulations to all at Buy.at, Buy.at Leads and Perfiliate Technologies! I’m just sorry I’m not in Newcastle tonight for the party! Still there’s always hope that the London office might give me a call ;)

Full Buy.at press release here. AOL Press release here.

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1 Comment


  1. What will the impact of this be on the market place ?

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